Lacoste dumps their crocodile

Shock in fashionworld . For the first time since the start of the brand Lacoste, there appeared clothes without the iconic Lacoste-logo. Why?  The reason is there new designer Oliveira Baptista. She think that the clothes recognisable on their own, and they don't need the logo. I think it isn't such a good idea. Not that she isn't right, but it's just not Lacoste without the crocodile. What do you think, here are some pics. The clothes are cool, and Oliveira used colour blocking, the back-coming trend 'long boots', and oversized-fashion. Let me know what you think...